SDF Horti Software offers customized software solutions for nurseries, from inventory management to order processing. With our reliable and user-friendly systems, you can rely on smooth operations. From planning to labor registration.
SDF HORTI SOFTWARE IN THE PODCAST: TOMORROW'S GREENHOUSE STARTS WITH TODAY'S DATA
What does the future of digitalisation in greenhouse horticulture look like? And what role do reliable data, artificial intelligence and robotics play in it?
In the Hortibiz podcast Next Level Data, AI & Robotics, Marc Rooijakkers of SDF Horti Software shares his vision on these developments. He also explains how SDF helps growers work smarter and more efficiently.
Over 40 years of expertise as a foundation for innovation.
What started more than 40 years ago as a tool for cost price calculations has grown into a fully integrated ERP system that supports the entire operation of horticultural businesses.
With decades of experience and in-depth industry knowledge, SDF Horti Software continues to evolve.
According to Marc, the next challenge is not necessarily collecting more data, but connecting existing information more effectively.
Many horticultural businesses are already highly digitalised, but systems do not always work together optimally. By bringing data from different processes together, growers gain greater insight into their operations and can make more informed decisions.

From Insights to Looking Ahead
The future is not only about knowing what is happening today, but also about predicting what will be needed tomorrow. By connecting ERP systems, production processes, sorting operations and smart camera technology, new opportunities emerge.
Marc expects growers to take on an increasingly coordinating role. With the help of AI, they can model different scenarios and better anticipate factors such as energy consumption, labour deployment and production planning.
Robotics also plays an important role in this development. While robots often operate independently today, Marc believes the future lies in systems that communicate with each other. In this way, a single action in the office could ultimately trigger an entire process in the greenhouse.
Innovation Driven by Practice
SDF actively develops solutions that support this digital transformation. For example, Sales Flow 360 provides growers with greater insight into their available inventory, helping sales and production align more effectively.
Digitalising order processing also helps businesses organise their processes more efficiently and gain better visibility into order progress.
In addition, SDF uses AI within its own software development and continues to modernise its software platform through the SDF Evolve programme. Data security and the responsible use of AI remain key priorities throughout this process.
According to Marc, innovation also starts with the customer. By working closely with growers and actively incorporating their feedback into product development, SDF ensures that new solutions align with the realities of daily operations.
Tomorrow's Greenhouse Starts Today
Greenhouse horticulture is becoming increasingly smart and connected. However, the true value of digitalisation only emerges when reliable data, intelligent systems and practical expertise come together.
With more than 40 years of experience and a clear vision for the future, SDF Horti Software continues to develop solutions that help growers work more efficiently and prepare for the challenges of tomorrow.
Curious to hear the full conversation and Marc Rooijakkers' vision on the future of greenhouse horticulture?
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